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Innovation Driven

Claim

Substantiation

We help brands validate marketing claims through scientific testing, consumer studies, and regulatory reviews, ensuring your product messaging is both compelling and compliant.

In-Vitro & Clinical Testing

We coordinate third-party in vitro and clinical testing to support functional claims such as “anti-aging” or “hydrating.” Our team guides study design and ensures protocols meet global regulatory standards and advertising guidelines.

 Consumer Testing

We manage consumer perception studies through independent research firms to validate marketing claims. From survey design to result interpretation, we ensure testing adds credibility while aligning with regional compliance standards.

Marketing Claim Validation

We help validate and support common claims like “vegan,” “natural,” or “dermatologically tested” through documentation reviews, certifications, and testing coordination, ensuring claims are both accurate and compliant.

Compliant

Claim Review

We assess and refine marketing claims across cosmetics, supplements, and household products to ensure they’re substantiated, legally sound, and suitable for AU, EU, UK, USA, and CA markets.​

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